Help & Training Library

CUSTOMIZED VIDEOS

Note: Squarespace constantly updates the platform, so these videos may become out-of-date over time. Let me know if you need help figuring out a Squarespace change!

POST-LAUNCH SEO CHECKLIST

These are steps you can take to improve your SEO after site launch.

  • Create a Google Business account and keep it active with posts and responding to reviews.

  • Keep your site active by regularly updating content. The best way to do this is to add a blog where you share educational content for prospective clients.

    • I offer blog set-up and collaborative blog writing services. Feel free to schedule a call with me to discuss continuing our work together in this capacity.

  • Get backlinks for your website:

    • Get listed on relevant directories (i.e. Psychology Today, ZocDoc, etc.).

    • Write guest blog posts, participate in podcasts, speak at events, or get interviewed for media articles to share educational information and generate links from reliable websites back to your site.

    • Do not hire an agency or freelancer to “get you backlinks.” These types of services will generally add your site to spammy directories, which can actually decrease the quality of your SEO and drive traffic to your site from folks who will never consider your services.

NEED MORE HELP?

You have 30 days of included support after the launch of your site to fix any issue or for me to record additional videos for you. 

After that, you can book an hour Screen Share Help Session with me or just email me at melanie@melaniefinke.com. Use the code 25OFF when you book your session online to get $25 off your first help session.

HOW TO BOOK UPDATES & NEW PROJECTS

Need some help keeping your website up-to-date? Are you launching a new service category, promotion or event and need a new page on your site? Or could you just use some practical guidance on marketing your business? 

You can easily book a strategy call, updates and new projects on my calendar. Simply visit my Returning Client Services page and schedule a time for our project kick-off call. Based on the scope of the project and when you can provide me any required information, I'll work to complete your project within 1-2 weeks of our call.